The Annual North Coast Wine Industry Expo, known as WIN Expo 2021, is recognized as a premier event within the wine industry, particularly for professionals operating in Napa, Sonoma, Mendocino, and Lake counties. As the second largest wine industry show in North America, it has been established as a pivotal gathering since its inception in 2012 by the Wine Industry Network. Each year, a diverse array of over 3,000 wine professionals is drawn to this event, seeking to explore the latest innovations and trends that are shaping the future of winemaking and wine business.

At WIN Expo 2021, nearly 300 exhibitors are showcased, offering an extensive range of products and services that cater to various aspects of the wine industry. This expansive trade show provides an unparalleled opportunity for networking and collaboration, as industry leaders and innovators converge to share their expertise and insights. The event is designed to facilitate the exchange of ideas and to foster connections that can lead to fruitful partnerships and business growth.

A comprehensive educational conference is also featured, focusing on four critical tracks: Production & Winemaking, Sales & Marketing, Strategy & Leadership, and Vineyard & Growers. These sessions are crafted to deliver valuable knowledge and strategies that can be implemented to enhance operational efficiency and market reach. Attendees are provided with the tools and information necessary to navigate the complexities of the wine industry and to drive success in their respective fields. The WIN Expo 2021 stands as an essential platform for those seeking to stay at the forefront of industry advancements and to elevate their professional endeavors.