A unique and innovative exhibition layout has been designed for ARCHITECT@WORK Bilbao 2020, crafted by the creative minds at C4 -Creative Fo(u)r. This event offers an exceptional opportunity for professionals in the architecture and design industries to showcase their groundbreaking innovations. The layout ensures that visitors are guided seamlessly along a designated route, fostering optimal interaction between exhibitors and attendees. This carefully curated path allows for initial contact to occur directly at each exhibitor's stand, maximizing engagement and potential networking opportunities.

Exhibitors' innovations are strategically showcased in corner units and along the walls, providing a comprehensive display of their cutting-edge products and services. Each box, consisting of four corner units, is anchored by a multimedia console, offering a dynamic platform for presentations and demonstrations. This setup not only highlights the exhibitors' offerings but also enhances the visitor experience by providing an interactive and engaging environment. The emphasis on multimedia presentations ensures that exhibitors can effectively communicate the unique features and benefits of their innovations.

The traditional concept of exhibition aisles has been reimagined at ARCHITECT@WORK, transforming them into inviting lounge areas. These spaces serve as informal meeting points where exhibitors can further discuss their innovative products, applications, or services with visitors. The relaxed atmosphere of the lounge areas encourages open dialogue, facilitating deeper connections and understanding between industry professionals. This innovative approach to exhibition design not only elevates the experience for exhibitors but also ensures that their innovations receive the attention and appreciation they deserve.